Benelux CIO Town Hall
14 February 2023 | 11:00 CET
14 February 2023 | 11:00 CET
“Do Good and...Go Back to the Basement?"– Why CIOs & CISOs Should Promote Their Work in the Business
Connect with peers in the Benelux CIO Community virtually for an interactive panel discussion on current issues and top priorities for IT leaders.
Join fellow CIOs in the Benelux community to discuss:
Why effective marketing and communication should be part of the IT strategy
Strategies and tactics around the value contribution of IT
Practical examples on how IT Leaders could communicate the value proposition of IT
Discussion Leaders
Members of the Benelux CIO community will lead the interactive discussion and share lessons learned.
Thomas Kleine-Möllhoff
PFIZER PHARMA GMBH
Country Digital Lead
Moderator
Franc De Vocht
Viking Group (Formerly Office Depot)
CISO & Sr. Manager IT Compliance, Europe
Discussion Leader
Agenda
14 February 2023
11:00 - 12:00 CET
“Do Good and...Go Back to the Basement?"– Why CIOs & CISOs Should Promote Their Work in the Business
The role of CIOs and CISOs in the enterprise and the leadership skills needed to succeed continue to evolve. Especially in the digital age, IT Leaders are expected to go above and beyond the “traditional” role definition of managing and operating technology in secure, efficient and effective fashion to achieve business objectives. Given that, how should CIOs and CISOs advocate and promote the important work they do across the organisation to demonstrate the value of IT as a business enabler and key contributor to an organisation’s success?
Join Thomas Kleine, Country Digital Lead at Pfizer, as he shares his thoughts around:
- Why marketing and communication should be part of the IT strategy and why it should sit in the priority list of the CIO and CISO
- Strategies and tactics around the value contribution of IT
- Marketing for your own discipline – practical examples on how IT Leaders could communicate the value proposition of IT
Community Programme Manager
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